Being a Chinoy does not automatically mean you are business-minded. There are some who’s lifelong dream is to become a successful entrepreneur, while there are others who would rather find a different career path, but for the Dee family, being entrepreneurial seems to run in their blood.
“My dad was an entrepreneur. I am an entrepreneur. My kids are entrepreneurs. Not as expected, but if you grew up with it, you got to have a link with whatever it is,” says Rikki Dee.